Corporate Profile | Top message We aim to be a lifestyle brand that believes everyday should be "Fun and Fulfilling".

Based on our three strategies, we are working to make Shop Japan the lifestyle brand that believes everyday should be "Fun and Fulfilling".

Oak Lawn Marketing has been offering Shop Japan products and services based on its vision of enriching lifestyles worldwide, offering customers solutions and opportunities to realize their dreams.

Since our founding, we have consistently adhered to our Voice of Customer concept of listening attentively to our customers. This is why we have always operated our own independent call center. Valuable feedback from customers received at the call center is quickly analyzed and used to develop and improve our products and services.

In recent years, we have been pursuing an omni-channel strategy in a bid to expand from our conventional core business of TV shopping. We publish information in all forms of media to serve as an interface with customers. We also operate over-the-phone shopping services, online shopping sites accessible by PCs and smartphones, and physical stores so that customers can choose the channel that best fits their lifestyles. Now, we are focusing on bolstering the Shop Japan brand and the Shop Japan experience (the actual experience of Shop Japan's world at each interface with customers) so that we can make we are working to make Shop Japan the lifestyle brand that believes everyday should be "Fun and Fulfilling" for customers.

On the basis of the Profit Centric Tree (PCT) concept, under which profits from our business activities and richness should be returned to all of our stakeholders, we will work to realize our vision of enriching lifestyles worldwide.

Vision, Mission, Values! Harry A. Hill President and CEO