About Our Business and Shop JapanThrough Shop Japan, we aspire to help customers enjoy richer lifestyles. About Our Business We use the voices of our customers for developing our brand and offering superior products and services. Shop Japan Our products and services help individual customers enjoy pleasant lifestyles. Shop Japan's Mascot "WOW-kun" is Shop Japan's official mascot. He is a messenger delivering joyful and - WOW! - amazing information.